The hottest beer of summer, Pure Blonde White Lager officially launched at an exclusive party at Sydney’s Ivy. Hosted by Channel V’s Danny Clayton, the white-themed soiree featured some of Australia’s hottest musical acts including an exclusive live performance by ARIA Award winning Sia; Justice Crew; Daimon Downey (Sneaky Sounds System) with Johnny Pow!!; and DJ set by Little Bambalam. Wheat beers are traditionally renowned for being heavy in flavour. Pure Blonde White Lager is brewed longer to reduce the carbs and deliver a beer that is easy drinking yet still big on flavour (in my opion, unlike the water-down Pure Blonde original version) and the beer was free-flowing last night like one would imagine it would in Brewtopia.